Tuesday, April 24, 2012

Stationery Package

The printed pieces that a company utilizes for communication purposes.

When establishing a business, it is very important that all communications are well coordinated and that the message of the organization is presented consistently.

Includes business card, letterhead, and envelope.

Business card: The essential part of the stationery design. When you hand someone your business card, they will form an immediate opinion about your compnay. Your business card does more than tell people how to find you: it says something about your company and it's mission, its culture, and its goals. Everything from the colours, fonts , the texture, shade, and gloss of the paper you print on says something about you.

Usually includes: Logo, company name, employee name, title, phone number, fax number, email address, company address, and web address.

Must be 2x3.5, horizontal or vertical orientation, check for accuracy, check for unity...continuity among other pieces, and typical margin is .25 to .125.

Letterhead:

A printed piece of paper used to send letters, memos, etc.

Includes: Logo, company name, company address, phone number, fax number, and web address.

Must be 8.5x11, must be vertical orientation, must lave room to write the letter, memo, etc. check for accuracy and unity.

Envelope:

The packaging that contains the letter/form when being mailed.

Includes: Logo, company name, and address.

9.5x4.125, horizontal or vertical orientation, must leave room for recipient's address and stamp, check for accuracy and unity.


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